Business
Outline
Merchandising
・MD (Merchandising) business design for rights holders
・Formulation of MD strategies
・Coordination of collaborations between the rights holder and other companies (characters and brands)
Licensing
・Support for the development, management, and licensee acquisition of merchandising rights for logos, characters, and other IPs owned by rights holders
・Management of property usage
・Operation of administrative tasks such as royalty management
Event Merchandise and Goods Production
・Coordination of on-site merchandise sales at sports events we organize
・Proposal and production of novelty items utilizing sports organizations and athletes
Rights Development Management
・Development and sales promotion of new packages that combine merchandising rights and promotional rights
Some
Achievements
・Licensing and product development of IP owned by the Saitama Seibu Lions